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How to Energize Sales Force Performance
Posted on Tuesday, June 28, 2011 by Education Center
Sales Force Surveys Identify what you need to do to achieve a breakthrough increase in sales:
Does your company want or need to increase its sales force performance? Not sure where to start? Or have you been spending money for things that do not produce results in terms of increasing sales?
sales force research - a solution to increase performance and significantly increase sales:
Conducting surveys sales force is low cost and highly efficient way to gather a comprehensive anonymous feedback from sales people about your business sales environment and the obstacles that are keeping them from selling more, much more.
If your company is like most other companies, there is a wide difference in sales dollars and volume between the top and bottom performing sales people. Some of the products and / or services your company the sale would probably not sell as well as you expect and need to sell them. What are the causes for poor sales and what can be done to increase sales force effectiveness? Sales force surveys can provide answers to these and other important issues.
sales force surveys to collect information and insight from sales people about the following and other issues that affect their performance:
° The perception of the company's image
° marketing efficiency
° Selling Culture
Empowering
By identifying obstacles to the sale
° Sales Meetings
° Sales Cycle problem solving
° Product and service quality, reliability and cost
° Sales Management communication effectiveness
° recruitment, selection and employment
° S-loading
° orientation program
° Processing sales force
° awards
° Sales training and product availability and efficiency
° Sales tracking process / technology efficiency
° sales performance feedback and mentoring sales performance
satisfaction with compensation and benefits plans
° pleased with the development and career
° sales goals
° The adequacy and effectiveness of sales tools and technology (laptops, smart phones, etc.)
° sale of
° customer awareness and satisfaction with products and services
° Public effectiveness
• Support Sales Management
° fairness in the distribution of sales leads
° Availability / adequacy of information, sales prospecting databases
° Administrative Sales Support
° The probability of a sales force stay with the company for the foreseeable future
° Willingness to recommend the company of friends / relatives for employment
Your survey will be appreciated:
reaction from the sales people sales force surveys is very positive. Those prices are being asked about their views on issues that affect their ability to sell and make money. Conducting surveys Salesforce sends an important message that the administration wants to hear their opinions and that management cares about their success. Management's decision to conduct sales research also raises the expectation that management will be taken based on the survey findings.
to achieve results - Taking action:
Salesforce surveys provide information and insight into the total and broken down by region / location / department and other demographics (eg, years of service, gender, etc.). Summary reports include a detailed analysis of survey data, summary of research findings and recommendations for improvements to increase efficiency and sales.
The results achieved by designing and implementing an action plan to tackle the problems identified by the survey sales forces that need improvement. Depending on the findings, actions may include dealing with an inefficient local sales manager, providing better technology for use in the field, more and better sales and / or product training, strengthening of certain products and services to customers, changing sales compensation, better employment, and so on. The biggest benefit comes from Salesforce surveys conducted annually to monitor progress and identify new problems and opportunities in the area the past few years.
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